Why Organizing with Purpose for our 2022 Theme?

In this new era of stakeholder capitalism, leaders are increasingly operating for optimized performance and positive impact, supported by better measurement tools and technology. How can designers contribute to leaders’ efforts to align purpose, impact, and organizational performance?

In the last several years the purpose of organizations has been challenged to evolve in times of high disruption.  Employees, customers, suppliers, investors, and other stakeholders are looking for intangible assets and sustainable brand value.

Join us at our April 2022 conference at the historic Brown Hotel in Louisville, Kentucky where we will explore themes related to purpose and positive impact:

• How is work changing or how does work need to change?
• What is the new “company-stakeholder contract” and how does design contribute?
• What are the practical implications of designing for Environmental, Social, and Governance (ESG) goals?
• What is the impact on business outcomes when we design for purpose?

We are interested in your insights and experiences dealing with these challenges.

SAVE THE DATE!
Planning is underway, more details available soon